Applications are interactive experiences which engage fans, build brand awareness, reinforce brand loyalty, drive viral sharing, build fan base, provide insight into demographics and preference, and encourage community interaction. These engagement experiences include everything from games, sweepstakes, promotions, petitions and much more.

• Step-By-Step

  Create, customize and deploy apps via workflow approach

• Sweepstakes & Social Gaming Apps

  Deliver full featured engagement experiences everywhere users engage: in the News Feed, on the Brand Page, and on websites

• Plan & Preview

  Create and preview applications prior to live deployment

• Customize

  Deliver unique, branded and creative experiences

• Viral

  Launch components to drive sharing

• Functional

  Encourage fan commitment, data collection and click-through rates

• Control

  Prevent fraud and spam with built-in limits and workflow

• Integration

  We utilize multiple API’s to give campaigns the best results featuring SMS messaging, content analytics, and social commerce providers.

• Compliance

  Launch every app knowing it complies with Facebook’s terms of service

• Pages

  Page apps are integrated onto a brand’s Facebook Page and provide additional opportunities for engagement between the brand and users who have Liked the Page.

• Stream

  Stream apps are posted to a brand’s Wall and then distributed to the News Feed of each user that has Liked the brand. As these users comment/Like or interact with the Stream app, it is distributed to the users' friends as well, spreading across their social graph.

• On Facebook

  We create apps that live on the Facebook platform and have their own apps URL within Facebook. They enable more interactive experiences and are great for gaming-focused applications.

Websites

Open Apps offer engagement experiences off Facebook, on domain websites, but utilize the Facebook social graph. Ideal for high traffic websites, Open Apps bring Facebook's social experiences to websites.